OBJECTIVE: Design the identity, and marketing campaign for the Coen Brothers homecoming film festival, in St Louis Park, MN.
SOLUTION: Highlight the Coen Brothers’ undefined genre where their characters always seem to be backtracking, trying to find answers. The magic eight ball represents a life based on chance. The warm tonal quality of the visual system reflects their early years using a super 8 camera, and their continued commitment to use film over digital.
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